Apr 1 → Apr 30, 2026 · Service period 30 days
Northbrook HVAC
April 2026.
Generated by DigiCatalyst Systems · digicatalyst.ca · Fictional sample for illustration.
April at a glance
April was a steady month. The Twilio system handled 84 missed calls — most of them after-hours. 60 of those callers replied to the text-back; 23 of them booked a job on your Cal.com link. Average ticket was $480, putting recovered revenue at $11,040 against the $349 fee. That's a 31.6× return for the month.
Weekly recovery, April 2026
Missed calls (champagne) against text-back recoveries (obsidian) across four weeks.
The funnel — from missed call to booked job
Four stages showing how the 84 missed calls became 23 booked jobs.
When the missed calls actually came in
Split between after-hours missed calls (the ones a voicemail-only setup would lose) and business-hours missed calls.
of A1's value comes after 5pm
- After-hours · 56 / 84
- Business hours · 28 / 84
Top 5 calls the system recovered for you
| # | Caller | Timestamp | Job | Slot | Value |
|---|---|---|---|---|---|
| 1 | Customer J.K. · Mississauga L5N | Apr 7, Mon · 7:12pm | Furnace not igniting — emergency callout | Apr 8, 8:30am | $720 |
| 2 | Customer R.S. · Brampton L6X | Apr 14, Mon · 9:48pm | AC pre-season inspection + filter | Apr 16, 10:00am | $185 |
| 3 | Customer M.L. · Oakville L6H | Apr 18, Fri · 11:14pm | Boiler short-cycling | Apr 20, 9:00am | $640 |
| 4 | Customer D.P. · Etobicoke M9C | Apr 22, Tue · 6:33am | Heat pump retrofit quote | Apr 24, 1:00pm | $1,250 |
| 5 | Customer A.W. · Mississauga L4Y | Apr 27, Sun · 2:51pm | AC install service-area inquiry | Apr 30, 11:30am | $880 |
| Top-5 total | $3,675 | ||||
These are the highest-ticket recoveries from April. Eighteen more bookings (smaller jobs — service calls, filter swaps, diagnostic visits) brought the total to $11,040 for the month.
April vs March
| Metric | March 2026 | April 2026 | Change |
|---|---|---|---|
| Calls missed | 79 | 84 | +5 calls |
| Calls recovered | 54 | 60 | +6 calls |
| Recovery rate | 68% | 71% | +3 pts |
| Jobs booked | 19 | 23 | +4 jobs |
| Recovered revenue | $9,120 | $11,040 | +$1,920 |
| ROI multiple (vs $349 fee) | 26.1× | 31.6× | +5.5× |